| dc.contributor.author |
Hodgkins, C |
en |
| dc.contributor.author |
Barnett, J |
en |
| dc.contributor.author |
Wasowicz-Kirylo, G |
en |
| dc.contributor.author |
Stysko-Kunkowska, M |
en |
| dc.contributor.author |
Gulcan, Y |
en |
| dc.contributor.author |
Kustepeli, Y |
en |
| dc.contributor.author |
Akgungor, S |
en |
| dc.contributor.author |
Chryssochoidis, G |
en |
| dc.contributor.author |
Fernandez-Celemin, L |
en |
| dc.contributor.author |
Storcksdieck Genannt Bonsmann, S |
en |
| dc.contributor.author |
Gibbs, M |
en |
| dc.contributor.author |
Raats, M |
en |
| dc.date.accessioned |
2014-06-06T06:52:11Z |
|
| dc.date.available |
2014-06-06T06:52:11Z |
|
| dc.date.issued |
2012 |
en |
| dc.identifier.issn |
01956663 |
en |
| dc.identifier.uri |
http://dx.doi.org/10.1016/j.appet.2012.08.014 |
en |
| dc.identifier.uri |
http://62.217.125.90/xmlui/handle/123456789/5892 |
|
| dc.subject |
Consumer categorisation |
en |
| dc.subject |
Directive |
en |
| dc.subject |
Directiveness |
en |
| dc.subject |
Front-of-pack labelling |
en |
| dc.subject |
Labelling typology |
en |
| dc.subject |
Multiple Scalogram Analysis |
en |
| dc.subject |
Multiple Sort Procedure |
en |
| dc.subject |
Non-directive |
en |
| dc.subject |
Nutrition labelling |
en |
| dc.subject |
Semi-directive |
en |
| dc.subject.other |
adult |
en |
| dc.subject.other |
aged |
en |
| dc.subject.other |
analytic method |
en |
| dc.subject.other |
article |
en |
| dc.subject.other |
consumer attitude |
en |
| dc.subject.other |
controlled study |
en |
| dc.subject.other |
evaluation |
en |
| dc.subject.other |
female |
en |
| dc.subject.other |
food packaging |
en |
| dc.subject.other |
human |
en |
| dc.subject.other |
information |
en |
| dc.subject.other |
major clinical study |
en |
| dc.subject.other |
male |
en |
| dc.subject.other |
Multiple Scalogram Analysis |
en |
| dc.subject.other |
nutrition |
en |
| dc.subject.other |
nutritional value |
en |
| dc.subject.other |
qualitative analysis |
en |
| dc.subject.other |
Adolescent |
en |
| dc.subject.other |
Adult |
en |
| dc.subject.other |
Aged |
en |
| dc.subject.other |
Consumer Satisfaction |
en |
| dc.subject.other |
Decision Making |
en |
| dc.subject.other |
Diet |
en |
| dc.subject.other |
Female |
en |
| dc.subject.other |
Food Labeling |
en |
| dc.subject.other |
Health Knowledge, Attitudes, Practice |
en |
| dc.subject.other |
Health Promotion |
en |
| dc.subject.other |
Humans |
en |
| dc.subject.other |
Male |
en |
| dc.subject.other |
Middle Aged |
en |
| dc.subject.other |
Nutrition Policy |
en |
| dc.subject.other |
Nutritive Value |
en |
| dc.subject.other |
Young Adult |
en |
| dc.title |
Understanding how consumers categorise nutritional labels: A consumer derived typology for front-of-pack nutrition labelling |
en |
| heal.type |
journalArticle |
en |
| heal.identifier.primary |
10.1016/j.appet.2012.08.014 |
en |
| heal.publicationDate |
2012 |
en |
| heal.abstract |
Significant ongoing debate exists amongst stakeholders as to the best front-of-pack labelling approach and emerging evidence suggests that the plethora of schemes may cause confusion for the consumer. To gain a better understanding of the relevant psychological phenomena and consumer perspectives surrounding FoP labelling schemes and their optimal development a Multiple Sort Procedure study involving free sorting of a range of nutritional labels presented on cards was performed in four countries (n=60). The underlying structure of the qualitative data generated was explored using Multiple Scalogram Analysis. Elicitation of categorisations from consumers has the potential to provide a very important perspective in this arena and results demonstrated that the amount of information contained within a nutrition label has high salience for consumers, as does the health utility of the label although a dichotomy exists in the affective evaluation of the labels containing varying degrees of information aggregation. Classification of exiting front-of-pack labelling systems on a proposed dimension of 'directiveness' leads to a better understanding of why some schemes may be more effective than others in particular situations or for particular consumers. Based on this research an enhanced hypothetical front-of-pack labelling scheme which combines both directive and non-directive elements is proposed. © 2012 Elsevier Ltd. |
en |
| heal.journalName |
Appetite |
en |
| dc.identifier.issue |
3 |
en |
| dc.identifier.volume |
59 |
en |
| dc.identifier.doi |
10.1016/j.appet.2012.08.014 |
en |
| dc.identifier.spage |
806 |
en |
| dc.identifier.epage |
817 |
en |