Beef traceability: are Greek consumers willing to pay?

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dc.contributor.author Kehagia, O en
dc.contributor.author Linardakis, M en
dc.contributor.author Chryssochoidis, G en
dc.date.accessioned 2014-06-06T06:47:30Z
dc.date.available 2014-06-06T06:47:30Z
dc.date.issued 2007 en
dc.identifier.uri http://dx.doi.org/10.1108/14502190710826040 en
dc.subject Animal Health en
dc.subject Design Methodology en
dc.subject Discrete Choice Model en
dc.subject Higher Education en
dc.subject Marketing Strategy en
dc.subject Meat Products en
dc.subject Multinomial Logit en
dc.subject Willing To Pay en
dc.title Beef traceability: are Greek consumers willing to pay? en
heal.type journalArticle en
heal.identifier.primary 10.1108/14502190710826040 en
heal.publicationDate 2007 en
heal.abstract Purpose – This paper seeks to explore two issues, namely: whether Greek consumers are interested in information provided to them for beef meat through systems of traceability, and whether they are willing to pay in order to acquire specific information for beef meat. Design/methodology/approach – The approach is taken is discrete choice modeling with a multinomial logit approach treating 11 en
heal.journalName Euromed Journal of Business en
dc.identifier.doi 10.1108/14502190710826040 en

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