National produce market barrier penetration: The Georgia case

dc.contributor.author	Epperson, JE	en
dc.contributor.author	McPherson, PD	en
dc.contributor.author	Stegelin, FE	en
dc.date.accessioned	2014-06-06T06:46:49Z
dc.date.available	2014-06-06T06:46:49Z
dc.date.issued	2006	en
dc.identifier.issn	00185345	en
dc.identifier.uri	http://62.217.125.90/xmlui/handle/123456789/3215
dc.relation.uri	http://www.scopus.com/inward/record.url?eid=2-s2.0-33646464147&partnerID=40&md5=992c1f4503b3cfdf75a2fbf88837e3a0	en
dc.subject	Barriers to entry	en
dc.subject	Fruit	en
dc.subject	Penetration factors	en
dc.subject	Vegetables	en
dc.subject.other	Agriculture	en
dc.subject.other	Fruits	en
dc.subject.other	Barriers to entry	en
dc.subject.other	Penetration factors	en
dc.subject.other	Marketing	en
dc.subject.other	Fruits	en
dc.subject.other	Market Research	en
dc.subject.other	Vegetables	en
dc.title	National produce market barrier penetration: The Georgia case	en
heal.type	journalArticle	en
heal.publicationDate	2006	en
heal.abstract	This study examined factors contributing to the development of the produce industry in Georgia and means of overcoming barriers to entry into the national fresh fruit and vegetable market. A survey of produce growers in Georgia was conducted in 2003-04. Information obtained from the respondents included economic and operational characteristics of grower enterprises and more specifically factors limiting production, expected operational changes, and marketing practices. Grower tendencies were ascertained from survey responses with respect to sales using regression analysis. Factors found important in overcoming barriers to national market entry stem from the degree of specialization and sophistication of producers.	en
heal.journalName	HortScience	en
dc.identifier.issue	3	en
dc.identifier.volume	41	en
dc.identifier.spage	671	en
dc.identifier.epage	673	en