| dc.contributor.author | Chryssochoidis, G | en |
| dc.date.accessioned | 2014-06-06T06:43:08Z | |
| dc.date.available | 2014-06-06T06:43:08Z | |
| dc.date.issued | 1996 | en |
| dc.identifier.uri | http://dx.doi.org/10.1300/J042v10n01_02 | en |
| dc.identifier.uri | http://62.217.125.90/xmlui/handle/123456789/1031 | |
| dc.subject | Developing Country | en |
| dc.subject | Incremental Development | en |
| dc.subject | New Product Development | en |
| dc.subject | Product Innovation | en |
| dc.title | Successful Exporting | en |
| heal.type | journalArticle | en |
| heal.identifier.primary | 10.1300/J042v10n01_02 | en |
| heal.publicationDate | 1996 | en |
| heal.abstract | This paper examines the transformation of export product portfolios of highly successful exporters. Food manufacturers from a developing country (Greece) are investigated. Using an in-depth exploratory design involving a limited number of cases, it looks more precisely at the composition of product portfolio at initiation and development of exports, new product development for exports and export product elimination. Among the | en |
| heal.journalName | Journal of Global Marketing | en |
| dc.identifier.doi | 10.1300/J042v10n01_02 | en |
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